Marketing Analysis

Helping you pick the plan designed around the needs of your business.

Market analysis is more than who has the lowest rates. Our employers want to know they are providing employees with plans and selection options that will satisfy their employees regardless of age, income, family size, or geographic location. Once we know the goal we can market the plan design to the available carriers and develop the best fit at a competitive cost.

Doing the job right means knowing the benefits market and knowing our client by asking questions about:

  • Your business
  • Who and where are your employees
  • History of employer/employee cost sharing
  • Benefit successes and failures
  • Channels of benefit communication and support
You want a partner who understands your objectives, defines and presents the options available, discusses the short and long term affects in making decisions and works in your best interests on a consistent basis. Sullivan & Associates has maintained the highest degree of integrity and confidence in building a relationship based on trust for over 25 years.